How to Get Started with Facebook Ads?

Start with basic:

Boosting Post: 

- with a retargeting list, editors such as entrepreneur and Inc magazine
- Give a small daily budget for boosting a post
- If you creating content, then your 20% should be on creating content and 80% on promoting that content
(https://socialtriggers.com/80-20-blog-building/)

Page Like: 

- the fan page is like building your own traffic platform
- Use your email subscripers and create a look a like audience (1%) on Facebook.

Create Video retargeting:

- retarget based on their video watch time like 70% viewed

Tips to follow:

Pixels: 

- You should have pixels use GTM

Adespresso: 

- Use idea for your blog promotions

Hellobar:

- Use it to build more like to your blog

In the beginning, you build your brand then plan to get some profit from your Facebook audiences. 

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Advanced Conversion Reports in GA

Advanced Conversion Reports:
1. Multi-channel funnels
2. Attribution modeling

Where to find Multi-channel funnels and Attribution modeling
How to customize to fit your needs
How attribution models work
Creating your own custom model

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Advanced Content Measurement in GA

Advanced Content Measurement:

How to automating and enhancing of content report
1. event tracking
There are drawbacks of Automation:
Today we will see
1. How to automate event tracking with GTM
2. Solutions if you don't Use GTm
3. Setting Content groupings using code
4. In-page analytics and enhanced link attribution
http://www.docalytics.com/ upload any pdf and track



https://github.com/googleanalytics/autotrack

Google analytics by yoast plugin
Google page analytics plugin in chrome

Enhanced link attribution:

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Plugins we use in a PBN

Plugins we use in a PBN

• perfect power
• seo ultimate 
• bulk image upload ()
• delete pending comments
• youtube widget responsive
• youtube embed wpdevart

Example of PBN:
Alibibooks.com

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Learn More SEO Here

Want to learn Online Marketing this is the best time to start is Now!

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SEO Link Building

SEO Link Building:

1. Put your site for suggestion:

• Suggestionbox.com
• conceptfeedback.com
• criticue.com
• related:Suggestionbox.com
• related:conceptfeedback.com
• related:criticue.com

2. Try to get Edu Link: 

• site:.edu "your topic"
• site:.edu "your topic" + inurl:links
• site:.edu "your topic" + "Other sites"
• site:.edu "your topic" + "resources"

3. HARO:

• http://www.helpareporter.com/

      HARO Alternatives:

• ProfNet: www.prnewswire.com/profnet
• PRLeads: www.prleads.com
• PitchRate: www.pitchrate.com

4. SEO Critique and Feedback Site:

• SuggestionBox: www.suggestionbox.com
• Concept Feedback: www.conceptfeedback.com
• Criticue: www.criticue.com

5. Directory submission:

      Free:

• http://directory.r-tt.com/Submite_Site/
• https://www.somuch.com/submit-links/
• http://www.directoryworld.net
• http://www.allthewebsites.org/

      Paid:

• www.business.com/directory/
• www.familyfriendlysites.com/ffStatipPages.asp?stindex=3

6. Audio sharing sites:

• Audacity: www.audacityteam.org
• Vocaroo: www.vocaroo.com
• Bandcamp.com
• Reverbnation.com
• Youlisten.com
• Sutros.com

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Custom Dimensions and Custom Matrics in GA

Custom Dimensions and Custom Matrics

• Dimensions (rows)- source medium, goals, text
• Metrics (columns)- Numbers

Custom dimensions and metrics

• how to set up them in GA
• Code needed to define them
• Create your own calculated metrics

Need to put code in WordPress:

Resources: (for GTM variables)

• https://github.com/jeffalytics/wp-gtm-variables/blob/master/functions.php

Custom Dimension AND metric Idea

Idea for Custom Dimension:

• Content attributes- length, publish date, author, topic
• Customer attributes- (Lifetime value, company size, employees)
• Social Attributes (Shares, Likes, etc)
• ROI Metrics (Lead value, expenses, budget, etc)

Idea for Calculating Metrics:

• 25 calculated metrics for google analytics
• 
  

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